In my opinion I think that Betty White may not have all the expertise to endorse Snickers but it was still very amusing. I think a child would be more of an expert on candy but then again how would one describe someone as being an expert in candy? I think overall it was a successful commercial because it did what a good commercial does, grab your attention and show it's product in an everyday situation. Now since Snickers is a candy bar it comes down entirely to the taste of the candy and whether or not you like chocolate, peanuts and caramel with nougat.
Like I said before this ad was quite successful and I actually found some evidence on how successful. I found a link that states that it was voted in the most like ad of the entire Superbowl, a very prestigious award if I do say so myself. All in all this commercial was amusing and admirable and it's great to see Betty White back on the television.